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Winter 25 Editions

The Future of Commerce
Experiences is Here

Easily build and manage a system of funnels with our new app experience, offer builder, and Al tools. The new FERMÀT is here.
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THE NEW FERMÀT

Easily Build and Manage Hundreds — no, Thousands of funnels.

We've made a ton of Ul and UX improvements across the app to make building and managing your funnels a breeze. Put simply, it's easier than ever to build, measure,
and adapt your funnel strategy.
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VISUALIZATION

Your Funnel is Visual Now FERMÀT is Too

See your funnels the way your customers will experience them. You can now easily associate each of the funnels in your library with how they look to your customer.
ORGANIZATION

Organize Your Funnels Your Way

How do you organize your funnels? By persona, offer, product? You can now easily group and compare funnels together however you choose.
TAKE ACTION

Quick Insights & Full Analytical Breakdowns

Understand how the system is performing at a glance or go deep into each funnel. Everything you need to inform your next decision is just a click away.
“With FERMÀT I can turn my ideas into live experiences in minutes and easily manage all of them. We’re launching more experiences then I ever could on my home site, we’re going to have 20-30 new funnels live this month.”
Ole Hovde
Founder
OFFER BUILDER

Custom Offers Without the Custom Dev Work

Create custom offers for each funnel. Simply decide how the offer should behave, what funnels to apply it to, and we take care of the rest.
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FULLY CUSTOMIZABLE

Have an Idea?
Turn it Into an Offer

You can now easily add discounts and custom offers to your FERMÀT Funnels without touching a thing in Shopify. Add discounts, gift with purchase, stacking discounts and more.
PER FUNNEL CONTROL

Add Offers to Specific Experiences

When you create your offers you can decide exactly what funnels they should apply to. No more second guessing who's going to see what. Tie specific offers to specific ads and funnels.
DYNAMIC SCHEDULING

Save Time, Make More Money

Our offer scheduler you can get your offers for those campaigns ahead of time and simply schedule when they should launch. That next holiday, promotion, or campaign is always just around the corner, get ahead of it.
"Previously, our support team had to brace for an uptick in tickets caused by clunky offer processes that could lead to confusion. FERMÀT's platform transformed our workflow, enabling a seamless purchasing experience that guided customers effortlessly through their journey. The ability to quickly build and manage offer flows ourselves made execution simple and stress-free."
Courtney Lee
Founder
PIERRE (coming soon)

Unlock Infinite Potential with Pierre

Millions of funnel data points across hundreds of brands are now powering Pierre, your Al funnel strategist.
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CONTENT CREATION

Populate Your Funnels with the"Right" Content

Whether its the structure of the page, your product descriptions, or what you should be upselling with, Pierre has you covered.
FUNNEL STRATEGY

Build Strategies Specific to You

Leveraging FERMÀT's Commerce Graph, Pierre can build strategies for you top performing ads, audiences or products.
SMART RECOMMENDATIONS

Let Pierre Decide What's Next

Your best funnel is just a few experiments away. Let Pierre recommend what to test next and how to adjust your current funnels.
"FERMÀT continues to be a key performance marketing solution partner for ARMRA, regularly unlocking new opportunities for growth throughout the evolution of our business."
Jia Waterhouse
Chief Operating Officer, ARMRA
NEW INTEGRATION

Build Funnels on Salesforce Commerce Cloud

Create new shopping experiences at the same speed you create ads.
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VELOCITY

Build Funnels as Fast as You Build Ads

Remove the need to rely design and dev to create the post-click experience your growth team needs. Put your marketers in control
REDUCED RISK

Experiment Without Touching Your Main Site

Unlock new audiences or highlight new value props without impacting your core business. Micro-sites reduce the risk.
EXPERIMENTATION

Build, Measure & Optimize Your Funnels

Craft targeted user journeys, analyze performance and refine each step to prospects into loyal customers.

Ready to take control of your funnel?