Introducing Our Most Powerful Updates Yet
We’ve completely transformed how you build and optimize your marketing funnels, helping you convert more customers with less effort than ever before.

Trusted by
Build dynamic commerce experiences
9 Transformative Features to Elevate Every Customer Touchpoint
Explore the latest innovations designed to elevate your workflow and drive results
Subscription Only PDPs
Toggle off one-time purchases and display only subscription options on PDPs.
Increase lifetime value by 22%
Click to Learn More →
Funnel Visualizer
See the entire shopper
funnel
funnel
Identify opportunities for optimization
Click to Learn More →
(AI) Pierre Strategize
AI-generated strategies and real funnel ideas tailored to your brand goals.
Like having a growth strategist in your pocket
Click to Learn More →
K-Bar
Keyboard shortcut to quickly find and access any FERMÀT feature.
Save 1.5 hours/week
Click to Learn More →
Heatmaps
Daily click insights for your funnel landers (mobile only).
Optimize CTAs with real data
Click to Learn More →
Custom Compare Prices
Control compare-at pricing by variant
and plan.
and plan.
Improve conversion by 8%
Click to Learn More →
Free Shipping Offers
Auto-apply free shipping promos across funnels, carts, and checkout.
Boost AOV by 15–20%
Click to Learn More →
Cookie Compliance Banner
Brand-level cookie settings with flexible banner options.
Legal compliance made easy
Click to Learn More →
Experiments Revamp
Monitor A/B tests, compare funnel performance, and decide which version is truly winning.
Data-driven optimization
Click to Learn More →